Scale - Careers
Senior Subscription Manager
Scale is a tech-driven,direct-to-consumer platform that develops and deploys cutting-edge consumer brands from concept to scale, efficiently, profitably and quickly. We are obsessed with perfecting our proprietary technology, processes and methodologies that allow for rapid growth, from inception to SCALE.
Together we have a lifetime of experience in health, nutrition, entertainment, advertising, creative, media buying, strategy, performance optimization, and leadership. We have achieved success that has resulted in thousands of lives changed and millions of dollars in revenue.
We are hiring for a Senior Subscription Manager to work closely with our growth marketing and retention departments.
You will be responsible for the success of product subscription programs across several brands. This includes analysis of adoption rates, churn rates, segmentation as well as collaboration with email and loyalty marketing departments. The optimal candidate will demonstrate success across subscription marketing, retention and/or loyalty programs, and is excited about driving increased loyalty, monthly recurring revenue and LTV. You’re the right candidate if you are driven by curiosity to uncover insights from data, bring new ideas to the table on how to optimize our subscription and retention efforts. This is a key role in shaping our online customer experience and improving our future customer journey.
You are analytical and data-driven with strong relevant experience within subscription marketing and loyalty programs
You will create a robust testing schedule geared towards improving subscription adoption, increasing customer stickiness in subscriptions and raising AOV of subscription orders
You know how to utilize segmentation to deliver the right message to the right audience
You have the ability to decipher numbers into a story and be able to clearly communicate trends and actionable insights to executive stakeholders
You will design, conduct and evaluate experiments that improve retention rates of subscribers and drive incremental subscription adoption
You will work closely with customer service, brand marketing and lifecycle marketing teams to determine qualitative insights and incorporate those learnings into tests with quantitative outcomes
You will deliver clear and actionable reporting on a weekly basis
Develop and in-depth understanding of the customer journey and churn behaviors by exploring large datasets; implement strategies to maximize monthly recurring revenue
Minimum 5 years of success in subscription marketing or loyalty marketing for an e-commerce D2C organization
Demonstrated success in driving subscription adoption or loyalty program adoption
In depth knowledge of KPIs within subscription marketing (e.g. MRR, churn, CAC and LTV)
Working knowledge of ESPs and/or CRM systems, Google Analytics, Data studio, and testing tools (VWO, Google Optimize, Optimizely, etc)
Data-driven and analytical; strong Excel skills are mandatory
Ability to manage projects across teams and with competing priorities
Experience force-ranking priorities based on impact
Scale is growing and we are looking to hire passionate individuals who want to join us on our journey of growth!
What We Offer:
Medical, dental, vision and life insurance
Paid time off
Company events/Fun Work Culture
Paid Parental Leave
If you are interested, please send your CV to email@example.com.